International Entrepreneurship - Starting, Developing, and Managing a Global Venture - Grand Format

Combining a robust narrative with a wide variety of real-life cases, International Entrepreneurship : Starting, Developing, and Managing a Global Venture gives entrepreneurs the tools they need to successfully conduct international business in today's hypercompetitive world. Bestselling author Dr. Robert D. Hisrich helps entrepreneurs develop skills to identify and manage opportunities on a global basis.
Each chapter starts with an international scenario featuring a global entrepreneur and/or venture and closes with class exercises, discussion questions, and suggestions for additional readings. The fully updated Third Edition provides increased attention to culture and reflects recent changes in our increasingly globalized world. Readers will also be exposed to the newest cases featuring international activities of entrepreneurs and ventures throughout the world.
This is an ideal resource for students, professors, government officials, and practitioners throughout the world who are interested in this vital, growing area.