Darwinism in a Consumer-Driven World - E-book - PDF

Erik Campanini has almost 20 years of experience in digital marketing, sales and customer management. Erik assists Internet pure players as well as global firms in their digital transformation on three major focuses: top l ine development, process transformation and innovation. As a certified coach, he also helps large firms face cultural changes in the consumer-driven world. Erik facilitates a Global Digital Center of Excellence within BearingPoint, a leading edge incubator to share with its clients emerging trends.
Kyle Hutchins leads Customer Experience at West Monroe Partners. He has spent over 15 years advising clients in both a management consulting, and digital agency capacity. He is an executive facilitator with a track record of «in-market» results for world class brands. Kyle designs and implements revenue optimization strategies that integrate brand, operations and technology to achieve effortless customer interactions.