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The jewellery world's rediscovery of artisanal processes in producing contemporary designs suggests a new trend among consumers who are looking for products that are rernoved from the systems of rnass production and globalization. Customers who consume intelligently and are aware of the importance of the local over the global are now seeking jewellery pieces that have been lovingly created and custornized to match these priorities.
However, by asking the right questions, it be- comes clear that this trend is not sufficient to transform the jewellery industry, and that the consequences of jewellery makers' activities may produce opposite outcomes to those desired. What is therefore needed is a sustainability strategy that takes into account the whole supply chain, from the extraction of metals to the packaging of the finished pieces.
Sustainable Jewellery brings together all the things that jewellers need to know to start on the path toward sustainability in their business, from the traceability of precious stones and metals to the impact of production processes, sales systems, social actions, and so forth, as well as the criteria for working with certified materials. It also contains case studies, examples and interviews with designers and representatives of international brands who have embraced the challenge of creating jewellery in an ethical and responsible way.
This book aims to inspire any designer who wishes to run a jewellery brand in an ethical way that respects the environment.