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Take this journey into the future along the land marks of envisioned products and services. Uncover new trends, scout for new technologies and map the values on the roadmap. When you travel together with companions you may create a future vision, frame the time pacing and map the pathways towards it. - Roadmapping enables organisations and designers to devise creative responses to future strategic challenges.
A design roadmap provides strong visualisation and decision support for your organisation's future plans on design innovations. This design book provides deep insights into creative roadmapping together with practical guidelines. Besides, the origins, theories and science results, designers, strategists and innovators share how-to examples and cases on their roadmapping experiences and achievements.
This guidebook is written for anyone interested in design, strategy and innovations and its wonderful combination that can be found in a design roadmap - for designers, strategists and innovators alike.