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The Pyramid Principle - Logic in writing and thinking - Grand Format
3rd edition
Edition en anglais
Résumé
The Pyramid Principle is the international best-seller on how to produce crisp, clear, compelling business writing. Tens of thousands of people worldwide have benefited from former McKinsey consultant Barbara Minto's famous Pyramid Principle. Can your writing do without it ?
Caractéristiques
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Date de parution01/12/2008
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Editeur
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ISBN978-0-273-71051-6
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EAN9780273710516
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FormatGrand Format
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PrésentationRelié
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Nb. de pages177 pages
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Poids0.52 Kg
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Dimensions16,5 cm × 24,1 cm × 2,0 cm
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À propos de l'auteur
Biographie de Barbara Minto
Barbara Minto developed the ideas behind The Pyramid Principle during her early work as a consultant at McKinsey & Company, Inc. She now runs her own consultancy, Minto International, Inc., specialising in teaching her Pyramid Principle. She works with people around the world whose major training is in business or the professions, but whose jobs nonetheless require them to produce complex reports, analyses, memos and presentations.Barbara has taught her course to most of the major consulting firms in Europe and the United States, as well as to many of the world's largest corporations and government organizations. While lecturing at McKinsey, she also taught Tom Peters and Bob Waterman amongst other highly distinguished alumni.
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