Recommended by the MachinesHow to Get Your Business Found When People Ask AI Instead of GoogleYour customers have stopped Googling. They're asking AI - and AI is deciding who to recommend. More and more people no longer scroll through search results. They ask ChatGPT, Claude, Gemini or an AI assistant "who's the best plumber near me?", "what accounting software should a small shop use?", "recommend a wedding photographer in Leeds" - and they act on the single answer they get back.
If your business isn't the one the machine names, you may never even know you were in the running. Recommended by the Machines is a plain-English guide to the biggest shift in getting found since Google itself: Answer Engine Optimisation. It explains, without jargon, how AI actually decides who to recommend, and what you can do - starting today - to become the name it puts forward. You'll learn how to describe your business so machines understand it, build the kind of online presence and third-party mentions AI trusts, get the reviews and signals that tip its recommendations, and check what AI is currently saying about you.
Written for ordinary small-business owners and solo operators (not technical SEO experts), this is Book 2 in the AI-era series that treats you like a capable adult - clear, honest, and immediately useful. Get recommended. By the machines.
Recommended by the MachinesHow to Get Your Business Found When People Ask AI Instead of GoogleYour customers have stopped Googling. They're asking AI - and AI is deciding who to recommend. More and more people no longer scroll through search results. They ask ChatGPT, Claude, Gemini or an AI assistant "who's the best plumber near me?", "what accounting software should a small shop use?", "recommend a wedding photographer in Leeds" - and they act on the single answer they get back.
If your business isn't the one the machine names, you may never even know you were in the running. Recommended by the Machines is a plain-English guide to the biggest shift in getting found since Google itself: Answer Engine Optimisation. It explains, without jargon, how AI actually decides who to recommend, and what you can do - starting today - to become the name it puts forward. You'll learn how to describe your business so machines understand it, build the kind of online presence and third-party mentions AI trusts, get the reviews and signals that tip its recommendations, and check what AI is currently saying about you.
Written for ordinary small-business owners and solo operators (not technical SEO experts), this is Book 2 in the AI-era series that treats you like a capable adult - clear, honest, and immediately useful. Get recommended. By the machines.