João Albino-Pimentel est professeur adjoint en commerce international et Dean's Follow à la Darla Moore School of Business de l'Université de Caroline du Sud. Il est spécialisé stratégie globale et politque. Ses travaux ont été publiés dans de nombreuses revues, telles que le Journal of International Business Studies, le Strategic Management Journal, le Research Policy et le Global Strategy Journal. Les recherches et les travaux de João ont été récompensés par plusieurs prix, dont le Academy of Management IM Division FIU Business Emerging Scholar of 2023.
Strategor. All you need to know about strategy, from start-ups to multinationals
Par : , , ,Formats :
- Réservation en ligne avec paiement en magasin :
- Indisponible pour réserver et payer en magasin
- Nombre de pages620
- PrésentationBroché
- FormatGrand Format
- Poids1.224 kg
- Dimensions19,3 cm × 23,9 cm × 2,6 cm
- ISBN978-2-10-082424-3
- EAN9782100824243
- Date de parution18/09/2024
- ÉditeurDunod
Résumé
A comprehensive source on firm strategy, including business strategy, corporate strategy, and strategic management Building on 35 years of experience and nine French editions, STRATEGOR is more than a toolbox. It systematically links theory, research, and strategy practice, providing a comprehensive view of all aspects of firm strategy. STRATEGOR describes and analyzes the theories underpinning strategic thinking.
Understanding these theories is essential for effectively and creatively formulating and implementing successful strategies. To better connect theory and practice, the book includes real-life examples and cases from various industries worldwide. STRATEGOR also addresses current changes in the business landscape, such as digital transformation, AI, globalization and deglobalization, sustainability and CSR STRATEGOR'S + : - CURRENT CONTENT : it incorporates major technological and societal changes that impact companies and their strategies.
- PRACTICAL ILLUSTRATIONS : it includes 50 real-life case studies and hundreds of examples that illustrate the concepts discussed. - SUPPLEMENTARY MATERIAL : it provides detailed analyses of the case studies, available on dunod. com. STRATEGOR is the perfect strategy textbook for undergraduate, master and MBA students, participants
Understanding these theories is essential for effectively and creatively formulating and implementing successful strategies. To better connect theory and practice, the book includes real-life examples and cases from various industries worldwide. STRATEGOR also addresses current changes in the business landscape, such as digital transformation, AI, globalization and deglobalization, sustainability and CSR STRATEGOR'S + : - CURRENT CONTENT : it incorporates major technological and societal changes that impact companies and their strategies.
- PRACTICAL ILLUSTRATIONS : it includes 50 real-life case studies and hundreds of examples that illustrate the concepts discussed. - SUPPLEMENTARY MATERIAL : it provides detailed analyses of the case studies, available on dunod. com. STRATEGOR is the perfect strategy textbook for undergraduate, master and MBA students, participants
A comprehensive source on firm strategy, including business strategy, corporate strategy, and strategic management Building on 35 years of experience and nine French editions, STRATEGOR is more than a toolbox. It systematically links theory, research, and strategy practice, providing a comprehensive view of all aspects of firm strategy. STRATEGOR describes and analyzes the theories underpinning strategic thinking.
Understanding these theories is essential for effectively and creatively formulating and implementing successful strategies. To better connect theory and practice, the book includes real-life examples and cases from various industries worldwide. STRATEGOR also addresses current changes in the business landscape, such as digital transformation, AI, globalization and deglobalization, sustainability and CSR STRATEGOR'S + : - CURRENT CONTENT : it incorporates major technological and societal changes that impact companies and their strategies.
- PRACTICAL ILLUSTRATIONS : it includes 50 real-life case studies and hundreds of examples that illustrate the concepts discussed. - SUPPLEMENTARY MATERIAL : it provides detailed analyses of the case studies, available on dunod. com. STRATEGOR is the perfect strategy textbook for undergraduate, master and MBA students, participants
Understanding these theories is essential for effectively and creatively formulating and implementing successful strategies. To better connect theory and practice, the book includes real-life examples and cases from various industries worldwide. STRATEGOR also addresses current changes in the business landscape, such as digital transformation, AI, globalization and deglobalization, sustainability and CSR STRATEGOR'S + : - CURRENT CONTENT : it incorporates major technological and societal changes that impact companies and their strategies.
- PRACTICAL ILLUSTRATIONS : it includes 50 real-life case studies and hundreds of examples that illustrate the concepts discussed. - SUPPLEMENTARY MATERIAL : it provides detailed analyses of the case studies, available on dunod. com. STRATEGOR is the perfect strategy textbook for undergraduate, master and MBA students, participants
