Innovation and Entrepreneurship - Practice and Principles - Grand Format

Edition en anglais

Joseph Maciarello

(Préfacier)

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Peter Drucker - Innovation and Entrepreneurship - Practice and Principles.
How can management be developed to create the greatest wealth for society as a whole ? This is the question Peter Drucker sets out to answer in Innovation... Lire la suite
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Résumé

How can management be developed to create the greatest wealth for society as a whole ? This is the question Peter Drucker sets out to answer in Innovation and Entrepreneurship. A brilliant, mould-breaking attack on management orthodoxy it is one of Drucker's most important books, offering an excellent overview of some of his main ideas. He argues that what defines an entrepreneur is their attitude to change : "the entrepreneur always searches for change, responds to it and exploits it as an opportunity".
To exploit change, according to Drucker, is to innovate. Stressing the importance of low-tech entrepreneurship, the challenge of balancing technological possibilities with limited resources, and the organization as a learning organism, he concludes with a vision of an entrepreneurial society where individuals increasingly take responsibility for their own learning and careers.

Caractéristiques

  • Date de parution
    11/09/2014
  • Editeur
  • Collection
  • ISBN
    978-1-138-01919-5
  • EAN
    9781138019195
  • Format
    Grand Format
  • Présentation
    Broché
  • Nb. de pages
    346 pages
  • Poids
    0.409 Kg
  • Dimensions
    12,8 cm × 19,5 cm × 3,0 cm

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À propos de l'auteur

Biographie de Peter Drucker

Peter F. Drucker (1909-2005) was one of the most famous management theorists, educators and writers of the twentieth century. His many influential books have shaped the form of the modern business corporation and continue to be studied by students of management and business professionals throughout the world.

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