Transformational Job Strategies for Getting the Job You Want

Transformational job strategies are presented by a psychologist synthesizing both consumer and interpersonal communication theories into an easy to follow program shown to help job candidates become more successful in their job search endeavors. Readers learn to use the same marketing principles employed by leading product and service companies to successfully generate interviews and secure job offers.
In addition to topics involving job fit and personality styles, there is a chapter devoted exclusively to persuasive answers to difficult interview questions shown to land jobs. Whether looking for a career change or in between jobs, readers will quickly master the techniques of career psychology with examples from both business and psychological research.