The Well

I the world of fashion. "The well" is industry terminology for the nain image section of a magazine. For influential British photographer Nigel Shafran, this space has served as a place for unexpected creativity, subversive critique and wry commentary.

Shafran's relationship with the world of comercial photography begins in the mid-'80s as a teeneger, continuing through to the iconic '90s years of i-D and The Face, and into a recent resurgence in this idiosyncratic, unpretentious approach to the fashion shoot whithin the pages of Vogue and more. The Well is a space to critique and reflect the worlds of fashion from the inside, where Shafran brings his trademark simplicity and capacity to disarm the viewer into a charged, complicated world.
This landemark publication chronicles Shafran's commercial and un-commercial approach to photography, whith interviews and reflections between Shafran and his peers threaded throughout.