THE E-BUSINESS (R)EVOLUTION. Living and Working in an Interconnected World (Broché)

  • Pearson

  • Paru le : 14/02/2000
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The E-business (R)evolution is a complete handbook and briefing for every entrepreneur and executive making e-business plans. Start by understanding the... > Lire la suite
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The E-business (R)evolution is a complete handbook and briefing for every entrepreneur and executive making e-business plans. Start by understanding the six phases of e-business, from "Hello, I'm Online, Too" through "One World-One Computer." Discover where you fit today-and where you should be. Build the case for e-business, including e-commerce,- then learn how to choose the right technologies, avoid the legal (and other) pitfalls of e-business; and much more. COVERAGE INCLUDES: - Planning for e-business: back office systems, technology choices, ISPs, and architecture - Marketing that works: personalization, content, affiliates, localization, promotion, advertising, measurement, and more - Building "sticky" sites: how to attract and retain customers - Search engines, corporate portals, intelligent agents, and beyond - Internet-based shopping, procurement, and operations technologies - and their business implications - What you need to know about Web security
  • THE FOUNDATION
    • Introduction to Internet Business
    • Marketing Strategies on the Web
  • E-BUSINESS APPLICATIONS
    • Search engines and portals
    • Shopping and ORM solutions
    • Interactive communication experiences
  • INTERNET TECHNOLOGIES
    • Comparing Web Technologies
    • Security on the Internet
    • Dealing with Java
    • Imaging on the Internet
    • Paying via the Net
  • THE PRESENT FUTURE
    • The open source community
    • Pervasive computing
    • Beyond pervasive computing.
  • Date de parution : 14/02/2000
  • Editeur : Pearson
  • ISBN : 0-13-085123-X
  • EAN : 9780130851239
  • Présentation : Broché
  • Nb. de pages : 636 pages
  • Poids : 0.955 Kg
  • Dimensions : 17,8 cm × 23,5 cm × 3,0 cm

Biographie de Daniel Amor

Daniel Amor offers fresh insight into the significance of each new e-business technology, from Web application servers to XML, open source to Internet chat. He also previews the fast-approaching era of pervasive computing, where everyone and everything is connected-and its implications for your business. Whatever your role in planning deploying; and managing e-business solutions, The E-business (R)evolution is an unparalleled resource. DANIEL AMOR (http://wwwebusinessrevolution.com/) is an e-business consultant for Hewlett-Packard in Germany. He is currently involved in several large e-business projects throughout Europe.

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THE E-BUSINESS (R)EVOLUTION. Living and Working in an...
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