Shoshana Zuboff is the author of three books, each of which signalled the start of a new epoch in technological society. In the late 1980s, In the Age of the Smart Machine foresaw how computers would revolutionise the modern workplace. At the dawn of the twenty-first century, The Support Economy predicted the rise of a digitally mediated "distributed capitalism" of services tailored to the individual.
Today, The Age of Surveillance Capitalism reveals a world in which technology users are no longer customers but the raw material for an entirely new industrial system. She is the Charles Edward Wilson Professor Emerita at Harvard Business School and Faculty Associate at the Berkman Center for Internet and Society at Harvard Law School.
Today, The Age of Surveillance Capitalism reveals a world in which technology users are no longer customers but the raw material for an entirely new industrial system. She is the Charles Edward Wilson Professor Emerita at Harvard Business School and Faculty Associate at the Berkman Center for Internet and Society at Harvard Law School.
