Management and Business Research
7th edition

Par : Mark Easterby-Smith, Lena J. Jaspersen, Richard Thorpe, Danat Valizade
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  • Nombre de pages470
  • PrésentationBroché
  • FormatGrand Format
  • Poids1.06 kg
  • Dimensions18,9 cm × 24,6 cm × 2,0 cm
  • ISBN978-1-5297-3451-5
  • EAN9781529734515
  • Date de parution21/04/2021
  • ÉditeurSAGE Publications

Résumé

Now in its Seventh Edition, this bestselling text continues to provide readers with a clear and comprehensive overview of methods for conducting management and business research. This edition includes : strengthened coverage of quantitative methods including three completely new chapters, which now support the use of R. Up-to-date content on big data, predictive analytics and a dedicated chapter on machine learning.
More guidance for students on how to conduct research projects online. A Research Plan Canvas template that assists students to develop and align all elements of their research project. A more comprehensive instructor's manual and accompanying PowerPoints for lecturers that support online delivery
Now in its Seventh Edition, this bestselling text continues to provide readers with a clear and comprehensive overview of methods for conducting management and business research. This edition includes : strengthened coverage of quantitative methods including three completely new chapters, which now support the use of R. Up-to-date content on big data, predictive analytics and a dedicated chapter on machine learning.
More guidance for students on how to conduct research projects online. A Research Plan Canvas template that assists students to develop and align all elements of their research project. A more comprehensive instructor's manual and accompanying PowerPoints for lecturers that support online delivery