I love marketing - The soul of tomorrow's Marketing is yours

I love Marketing and the love that the brands convey. This love is being eroded however from scandals to burn outs, leaving the way free for new brands and a need to change our behaviour to be more humanistic. From the communication era we have now arrived in the relationship era and our behaviour becomes just as important as the most valuable of strategies. This book is about being aware with humour, that your soul and your love have an impact on your brand and on your teams.
Love yourself and love them, inspire yourself and inspire them, respect yourself and respect them, recharge your batteries, have fun and share it. Take, and you will disappear little by little ; give and you will grow. Being a Marketer means putting your soul into your work. Offering it, not selling it. How deep is your soul ?