DR. JAKOB NIELSEN is principal of Nielsen Norman Group. He was previously a Sun Microsystems Distinguished Engineer. Nielsen's Alertbox column about web usability has been published on the Internet since 1995 (www.useit.com). Nielsen has been called "the world's leading expert on Web usability" (U.S. News & World Report). MARI E TAHIR is Director of Strategy at Nielsen Norman Group, where she has focused on B2B and B2C user experience redesign. She previously managed the Human Factors group at Intuit, Inc., and at Lotus Development Corp., she pioneered field research and user profiling methodology, and was responsible for the usability of the SmartSuite product line.
Homepage Usability. 50 Websites Deconstructed
Par : ,Formats :
- Nombre de pages315
- PrésentationBroché
- Poids1.155 kg
- Dimensions25,4 cm × 25,4 cm × 1,2 cm
- ISBN0-7357-1102-X
- EAN9780735711020
- Date de parution01/01/2002
- ÉditeurNew Riders
Résumé
Quick. You have 10 seconds to show your face to the world. What does your homepage say? In a world of information overload and dying dot.coms, your homepage must grab the attention of visitors, tell them where they are, and let them know where they can go. Does your site pass the test? Homepage Usability is all about making that first impression. Is your tag line effective? Can visitors find your search box? How difficult is the page to navigate? What percentage of your homepage is devoted to actual content? By putting 50 of today's top sites to the test, web usability experts Jakob Nielsen and Marie Tahir show you what makes for good - and not so good - first impressions. This book contains hundreds of examples that you can employ on your own homepage. Apply the best. Avoid the worst. 2 Usability experts + 50 Top websites + 113 Guidelines + 1,135 Comments and recommendations + 150,000 People who agree and disagree = 1 Book you must keep on-hand at all times.