Summary: The 22 Immutable Laws of Marketing - Review and Analysis of Ries and Trout's Book

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The must-read summary of Al Ries and Jack Trout's book : "The 22 Immutable Laws of Marketing". This complete summary of the ideas from Al Ries and Jack... Lire la suite
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Résumé

The must-read summary of Al Ries and Jack Trout's book : "The 22 Immutable Laws of Marketing". This complete summary of the ideas from Al Ries and Jack Trout's book "The 22 Immuable Laws of Marketing" shows that there is a widely-held assumption that marketing is a field in which anyone can succeed, with enough enthusiasm. This summary shows that marketing has rules of success, just like any other profession.
It highlights the 22 laws of marketing and explains why failure will ensue, should you break them. Added-value of this summary : - Save time - Understand the key concepts - Expand your knowledge of marketing To learn more, read "The 22 Immuable Laws of Marketing" and discover the truth about marketing !

Caractéristiques

  • Date de parution
    16/09/2016
  • Editeur
  • Collection
  • ISBN
    978-2-511-04572-5
  • EAN
    9782511045725
  • Présentation
    Broché
  • Nb. de pages
    44 pages
  • Poids
    0.055 Kg
  • Dimensions
    12,0 cm × 18,0 cm × 0,3 cm

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