The New Strategic Selling - The Unique Sales System Proven Successful by the World's Best Companies - E-book - ePub

Edition en anglais

Robert B. Miller

,

Stephen E. Heiman

,

Tad Tuleja

,

J. W. Marriott

Note moyenne 
The Book that Sparked A Selling Revolution In 1985 one book changed sales and marketing forever. Rejecting manipulative tactics and emphasizing "process,... Lire la suite
11,99 € E-book - ePub
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Résumé

The Book that Sparked A Selling Revolution In 1985 one book changed sales and marketing forever. Rejecting manipulative tactics and emphasizing "process, " Strategic Selling presented the idea of selling as a joint venture and introduced the decade's most influential concept, Win-Win. The response to Win-Win was immediate. And it helped turn the small company that created Strategic Selling, Miller Heiman, into a global leader in sales development with the most prestigious client list and sought-after workshops in the industry.
Now Strategic Selling has been updated and revised for a new century of sales success. The New Strategic Selling This new edition of the business classic confronts the rapidly evolving world of business-to-business sales with new real-world examples, new strategies for confronting competition, and a special section featuring the most commonly asked questions from the Miller Heiman workshops. Learn: * How to identify the four real decision makers in every corporate labyrinth * How to prevent sabotage by an internal deal-killer * How to make a senior executive eager to see you * How to avoid closing business that you'll later regret * How to manage a territory to provide steady, not "boom and bust, " revenue * How to avoid the single most common error when dealing with the competition.

Caractéristiques

  • Date de parution
    15/11/2008
  • Editeur
  • ISBN
    978-0-446-54878-6
  • EAN
    9780446548786
  • Format
    ePub
  • Nb. de pages
    448 pages
  • Caractéristiques du format ePub
    • Pages
      448
    • Protection num.
      Contenu protégé

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