Nouveauté
Modern Communication with Social Media: From basic communication to advanced social media dynamics and AI applications - 2nd Edition
Par :Formats :
Disponible dans votre compte client Decitre ou Furet du Nord dès validation de votre commande. Le format ePub protégé est :
- Compatible avec une lecture sur My Vivlio (smartphone, tablette, ordinateur)
- Compatible avec une lecture sur liseuses Vivlio
- Pour les liseuses autres que Vivlio, vous devez utiliser le logiciel Adobe Digital Edition. Non compatible avec la lecture sur les liseuses Kindle, Remarkable et Sony
- Non compatible avec un achat hors France métropolitaine
, qui est-ce ?Notre partenaire de plateforme de lecture numérique où vous retrouverez l'ensemble de vos ebooks gratuitement
Pour en savoir plus sur nos ebooks, consultez notre aide en ligne ici
C'est si simple ! Lisez votre ebook avec l'app Vivlio sur votre tablette, mobile ou ordinateur :
- FormatePub
- ISBN978-93-6589-405-9
- EAN9789365894059
- Date de parution10/06/2025
- Protection num.Adobe DRM
- Infos supplémentairesepub
- ÉditeurBPB Publications
Résumé
DESCRIPTION This book explores the evolution of communication, communication media, and covers social media in detail. The book examines some of the most popular social media platforms available today. The book begins with exploring the evolution and history of communication and communication media through the centuries. The book then moves on to introduce social media in detail. It describes some of the most popular social media platforms available today.
The book also covers an analysis of various social media management tools. The second edition of the book improves upon the existing content with newer tools and platforms and removes outdated content. It also touches upon cutting-edge topics such as Artificial Intelligence (AI) and its impact on social media, ethics and responsibility in social media, measurement and analytics, and social media marketing and advertising.
By the end of this book, readers would be familiar with basics of communication concepts, social media and its features and benefits, working with popular social media platforms such as X, Instagram, Facebook, etc. Readers will also gain insights into advanced concepts like social media ethics, analytics, marketing and the role of AI in shaping the digital landscape. WHAT YOU WILL LEARN? Identify the need for communication.? Trace the history and growth of communication.? Understand the basics of communication.? Identify various forms and types of communication as well as communication channels.? Identify the features and benefits of social media.? Understand the basics of social media platforms.? Gain familiarity with popular social media platforms.? Utilize social media management tools to manage social media platforms.? Identify advanced social media strategies, ethics, analytics, and marketing.? Understand AI integration with social media.
WHO THIS BOOK IS FORThis book is designed to cater to all kinds of audiences, including undergraduates, graduates, and others who are looking to familiarize themselves with communication concepts and social media.
The book also covers an analysis of various social media management tools. The second edition of the book improves upon the existing content with newer tools and platforms and removes outdated content. It also touches upon cutting-edge topics such as Artificial Intelligence (AI) and its impact on social media, ethics and responsibility in social media, measurement and analytics, and social media marketing and advertising.
By the end of this book, readers would be familiar with basics of communication concepts, social media and its features and benefits, working with popular social media platforms such as X, Instagram, Facebook, etc. Readers will also gain insights into advanced concepts like social media ethics, analytics, marketing and the role of AI in shaping the digital landscape. WHAT YOU WILL LEARN? Identify the need for communication.? Trace the history and growth of communication.? Understand the basics of communication.? Identify various forms and types of communication as well as communication channels.? Identify the features and benefits of social media.? Understand the basics of social media platforms.? Gain familiarity with popular social media platforms.? Utilize social media management tools to manage social media platforms.? Identify advanced social media strategies, ethics, analytics, and marketing.? Understand AI integration with social media.
WHO THIS BOOK IS FORThis book is designed to cater to all kinds of audiences, including undergraduates, graduates, and others who are looking to familiarize themselves with communication concepts and social media.
DESCRIPTION This book explores the evolution of communication, communication media, and covers social media in detail. The book examines some of the most popular social media platforms available today. The book begins with exploring the evolution and history of communication and communication media through the centuries. The book then moves on to introduce social media in detail. It describes some of the most popular social media platforms available today.
The book also covers an analysis of various social media management tools. The second edition of the book improves upon the existing content with newer tools and platforms and removes outdated content. It also touches upon cutting-edge topics such as Artificial Intelligence (AI) and its impact on social media, ethics and responsibility in social media, measurement and analytics, and social media marketing and advertising.
By the end of this book, readers would be familiar with basics of communication concepts, social media and its features and benefits, working with popular social media platforms such as X, Instagram, Facebook, etc. Readers will also gain insights into advanced concepts like social media ethics, analytics, marketing and the role of AI in shaping the digital landscape. WHAT YOU WILL LEARN? Identify the need for communication.? Trace the history and growth of communication.? Understand the basics of communication.? Identify various forms and types of communication as well as communication channels.? Identify the features and benefits of social media.? Understand the basics of social media platforms.? Gain familiarity with popular social media platforms.? Utilize social media management tools to manage social media platforms.? Identify advanced social media strategies, ethics, analytics, and marketing.? Understand AI integration with social media.
WHO THIS BOOK IS FORThis book is designed to cater to all kinds of audiences, including undergraduates, graduates, and others who are looking to familiarize themselves with communication concepts and social media.
The book also covers an analysis of various social media management tools. The second edition of the book improves upon the existing content with newer tools and platforms and removes outdated content. It also touches upon cutting-edge topics such as Artificial Intelligence (AI) and its impact on social media, ethics and responsibility in social media, measurement and analytics, and social media marketing and advertising.
By the end of this book, readers would be familiar with basics of communication concepts, social media and its features and benefits, working with popular social media platforms such as X, Instagram, Facebook, etc. Readers will also gain insights into advanced concepts like social media ethics, analytics, marketing and the role of AI in shaping the digital landscape. WHAT YOU WILL LEARN? Identify the need for communication.? Trace the history and growth of communication.? Understand the basics of communication.? Identify various forms and types of communication as well as communication channels.? Identify the features and benefits of social media.? Understand the basics of social media platforms.? Gain familiarity with popular social media platforms.? Utilize social media management tools to manage social media platforms.? Identify advanced social media strategies, ethics, analytics, and marketing.? Understand AI integration with social media.
WHO THIS BOOK IS FORThis book is designed to cater to all kinds of audiences, including undergraduates, graduates, and others who are looking to familiarize themselves with communication concepts and social media.