Law Firm SEO: Convert Clicks to Caseload with Search Engine Optimization - E-book - ePub

Turn website traffic into real clients for your law practice. This comprehensive guide, Law Firm SEO: Convert Clicks to Caseload with Search Engine Optimization, teaches you how to boost visibility and attract more prospects online. Master core SEO concepts to climb the rankings for valuable keywords. Optimize your site's content, technical elements, reviews and citations to outperform the competition.
Implement proven link-building and content marketing strategies to build authority. Measure progress with analytics and refine your approach over time. Packed with sector-specific tips, this complete playbook on SEO for law firms will help you: Research the right keywords Structure your website for higher rankings Optimize for local SEO Get more 5-star online reviews Create compelling content to earn high-quality backlinks Identify and fix technical issues Continuously improve visibility and conversions.
Includes access to downloadable templates to get you started:  Keyword Research Template On-Page SEO Content Audit Template Technical SEO Audit Template Citations Tracker. Stop losing potential clients to firms outranking you. Follow the battle-tested tactics in Law Firm SEO to take the #1 spots for your practice areas.  Dan Verghese has over twenty years of digital marketing experience. He has held senior agency and in-house roles managing SEO campaigns, strategies and teams.