Keep It Vegan: The Exact Mindset Shifts, Meal Routines, and Personal Rules I Used to Make this Plant-Based Thing Work Long-Term

Veganism can feel like a sprint in a world that rewards quick switches and dramatic overhauls. But when the novelty wears off and you're staring at your third bowl of quinoa, the real work begins. "Keep It Vegan" is about what happens after the first wave of excitement dies down-when the goal shifts from starting to staying. When your friends aren't changing with you. When grocery store aisles become confusing.
When your own rules start to blur and the temptation to "just be flexible" feels louder than your original reasons for starting. That's the moment this book steps in-not to sell you on veganism, but to help you stay with it. Natalie W. Prall brings the same clarity and real-life practicality she's known for to something often wrapped in perfection and pressure. She breaks down what really keeps people plant-based for the long haul-and it's not guilt, willpower, or Instagram-worthy smoothie bowls.
It's mindset. Personal systems. Clear boundaries. And a serious drop in the drama around food."Keep It Vegan" isn't about being the perfect example of vegan living. It's about being consistent in a way that feels personal and sustainable. This book outlines how to build a structure around your plant-based life that bends without breaking. It addresses what happens when you travel, when you're with people who don't get it, when you're tired of prepping, when you question if you're doing it "right." It's not about following someone else's template-it's about creating yours.
The book dives into the mindset shifts required to let go of perfectionism, stop defending your choices, and stop chasing validation from other people. You'll learn how to navigate cravings without guilt, and how to reset quickly when you make a choice that doesn't align with your values. You'll come to understand the difference between being plant-based and being obsessive, and how to give yourself space without giving up.
Throughout the book, Natalie's tone stays grounded. There are no absolutes, no dramatic transformations, no lectures about being "good" or "bad." Just the honest truth about how to make something work long-term when the world around you doesn't always make it easy. The emphasis here is on internal alignment-being so clear on your reasons, your rhythms, and your self-respect that you don't need to convince anyone else.
Readers will gain a better understanding of how to: Reframe plant-based living as a personal choice, not a moral performance Build daily food rhythms that reduce stress and increase satisfaction Create personal guidelines that hold up in social, emotional, and unexpected situations Bounce back quickly from setbacks without guilt or "starting over" Trust themselves to make veganism fit into their life-not the other way around You won't find dramatic detox plans or elaborate kitchen overhauls.
You'll find a system you can live with. You'll find examples of how to build a plate, how to prep when you don't want to, and how to show up for yourself when the feeling isn't there. You'll learn how to spot the mental traps that make you feel like you're failing, and how to shift your thinking before it unravels your progress. This is a book for anyone who wants to keep things simple without compromising their values.
It's for those who've tried veganism before and walked away because it felt too rigid, too demanding, or too tied to someone else's version of "healthy." It's for people who want to eat in a way that matches how they see the world, but who also need tools to manage real life-stress, schedules, people, emotions.