CJ Smith didn't learn business from a classroom. He learned it at ten years old, running a hotdog cart alone at Cherry Beach in Toronto after his father - a Jamaican immigrant and natural-born hustler - dropped him off, disappeared for five hours, and came back to find $1, 200 in sales. That was the day the hustle got into his blood. Three decades later, CJ has built and run multiple businesses from the ground up - no outside funding, no shortcuts.
He and his father grew a small ice operation into Canada's only minority-owned ice distribution company. He built an online commercial furniture business that sold across North America without a dollar of public or private equity. He now runs a food distribution brand with private-label products moving across Amazon and Walmart Marketplaces in Canada and the U. S., alongside newer ventures like Elixer Brands USA.
Hustlenomics: The Struggle Economy Survival Guide is CJ's field manual for anyone trying to make real money without a degree, connections, or a safety net. It's the book he wishes someone had handed him twenty years ago - built from decades of hard-won lessons, real client work, and a refusal to accept that the system gets the final say. CJ lives and works in Canada, where he's always building the next thing.
He and his father grew a small ice operation into Canada's only minority-owned ice distribution company. He built an online commercial furniture business that sold across North America without a dollar of public or private equity. He now runs a food distribution brand with private-label products moving across Amazon and Walmart Marketplaces in Canada and the U. S., alongside newer ventures like Elixer Brands USA.
Hustlenomics: The Struggle Economy Survival Guide is CJ's field manual for anyone trying to make real money without a degree, connections, or a safety net. It's the book he wishes someone had handed him twenty years ago - built from decades of hard-won lessons, real client work, and a refusal to accept that the system gets the final say. CJ lives and works in Canada, where he's always building the next thing.