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Hold The Room
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- FormatePub
- ISBN978-1-7644146-1-6
- EAN9781764414616
- Date de parution08/01/2026
- Protection num.pas de protection
- Infos supplémentairesepub
- ÉditeurWilton Kerr
Résumé
The missing textbook for Contemporary Music Performance and Music Industry curricula. Technical proficiency gets a graduate on stage, but Performance Intelligence keeps them there. For decades, music education has excelled at teaching harmony, technique, and composition. Yet, the specific mechanics of holding a room-the applied psychology of audience attention, energy regulation, and commercial viability-have remained largely anecdotal.
Hold The Room codifies these soft skills into a teachable, repeatable system. Drawing on principles from cognitive neuroscience (attention habituation, dopamine loops), behavioral economics(dwell time, setlist ROI), and social psychology (identity theory, emotional contagion), this book provides a rigorous framework for the modern working musician. It moves beyond the vague advice of "read the crowd" and offers students a concrete methodology for Live Performance Strategy.
Core Learning Outcomes Covered: The Neuroscience of Attention: How to combat audience habituation using the "3-Banger Rule" and strategic sensory resets. The Economics of Performance: Understanding "Setlist ROI"-how artistic choices directly impact venue revenue, bar spend, and rebooking rates (a critical skill for the Gig Economy). Applied Stagecraft: The I. M. P. A. C. T. System (Identity, Memory, Psychographics, Aspiration, Connection, Timing) for repertoire selection and setlist construction.
Performance Psychology: Practical tools for managing "The Trust Threshold, " creating psychological safety in diverse rooms ("Designing for Her"), and navigating high-pressure environments. Professional Practice: Moving from a "performer mindset" to a "designer mindset" to build a sustainable, resilient career in a saturated market. Why this text belongs in your curriculum:Hold The Room is written for the portfolio career musician.
It respects the artistic integrity of the student while grounding them in the commercial realities of the industry. It is free of "hustle culture" jargon and rooted in the biology of human connection. Whether for a Live Performance Workshop, Artist Development module, or Music Business unit, this book provides the structural vocabulary students need to critique, improve, and professionalize their live show."The industry standard manual for live performance design."
Hold The Room codifies these soft skills into a teachable, repeatable system. Drawing on principles from cognitive neuroscience (attention habituation, dopamine loops), behavioral economics(dwell time, setlist ROI), and social psychology (identity theory, emotional contagion), this book provides a rigorous framework for the modern working musician. It moves beyond the vague advice of "read the crowd" and offers students a concrete methodology for Live Performance Strategy.
Core Learning Outcomes Covered: The Neuroscience of Attention: How to combat audience habituation using the "3-Banger Rule" and strategic sensory resets. The Economics of Performance: Understanding "Setlist ROI"-how artistic choices directly impact venue revenue, bar spend, and rebooking rates (a critical skill for the Gig Economy). Applied Stagecraft: The I. M. P. A. C. T. System (Identity, Memory, Psychographics, Aspiration, Connection, Timing) for repertoire selection and setlist construction.
Performance Psychology: Practical tools for managing "The Trust Threshold, " creating psychological safety in diverse rooms ("Designing for Her"), and navigating high-pressure environments. Professional Practice: Moving from a "performer mindset" to a "designer mindset" to build a sustainable, resilient career in a saturated market. Why this text belongs in your curriculum:Hold The Room is written for the portfolio career musician.
It respects the artistic integrity of the student while grounding them in the commercial realities of the industry. It is free of "hustle culture" jargon and rooted in the biology of human connection. Whether for a Live Performance Workshop, Artist Development module, or Music Business unit, this book provides the structural vocabulary students need to critique, improve, and professionalize their live show."The industry standard manual for live performance design."