Forecasting isn't about predicting the future. It's about preparing the next move. In Phoenix Specialisations No. 02: Forecasting Under Fire, Dr. Leticia Lilleström reframes financial forecasting as a leadership operating system, not a spreadsheet exercise. Designed for CFOs, CEOs, finance leaders, and strategic operators, this volume shows how to turn volatile markets into structured, pre-authorised action.
Instead of chasing perfect models, this book teaches a practical doctrine built on scenario layers, anchor points, and the 13-week cash lens, a system that helps leadership teams move early, communicate clearly, and protect liquidity under pressure. Inside, you'll learn how to: Build three living forecast scenarios: Base, Upside, and Downside Define anchor points that trigger immediate action Run a 13-week cash forecasting rhythm without slide decks or noise Replace variance commentary with pre-authorised decisions Create models leaders actually use, not just finance teams Align finance, operations, and leadership around a single cadence Turn external signals into early, controlled movement This is not a technical modelling manual.
It is a leadership playbook for decision-making under uncertainty. Part of the Phoenix Specialisations series, each volume isolates a core pillar of modern financial architecture and converts doctrine into board-ready action. These concise, high-impact books are designed to be read in one sitting and implemented the same week. If you are a: CFO or finance director navigating uncertainty CEO seeking faster, calmer decision cycles Startup or scale-up leader managing cash risk Strategy or operations executive responsible for performance Investor, board member, or advisor evaluating financial discipline This book gives you a practical system for velocity without haste.
Forecasting isn't about predicting the future. It's about preparing the next move. In Phoenix Specialisations No. 02: Forecasting Under Fire, Dr. Leticia Lilleström reframes financial forecasting as a leadership operating system, not a spreadsheet exercise. Designed for CFOs, CEOs, finance leaders, and strategic operators, this volume shows how to turn volatile markets into structured, pre-authorised action.
Instead of chasing perfect models, this book teaches a practical doctrine built on scenario layers, anchor points, and the 13-week cash lens, a system that helps leadership teams move early, communicate clearly, and protect liquidity under pressure. Inside, you'll learn how to: Build three living forecast scenarios: Base, Upside, and Downside Define anchor points that trigger immediate action Run a 13-week cash forecasting rhythm without slide decks or noise Replace variance commentary with pre-authorised decisions Create models leaders actually use, not just finance teams Align finance, operations, and leadership around a single cadence Turn external signals into early, controlled movement This is not a technical modelling manual.
It is a leadership playbook for decision-making under uncertainty. Part of the Phoenix Specialisations series, each volume isolates a core pillar of modern financial architecture and converts doctrine into board-ready action. These concise, high-impact books are designed to be read in one sitting and implemented the same week. If you are a: CFO or finance director navigating uncertainty CEO seeking faster, calmer decision cycles Startup or scale-up leader managing cash risk Strategy or operations executive responsible for performance Investor, board member, or advisor evaluating financial discipline This book gives you a practical system for velocity without haste.