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Business Beyond Borders. Stories, Tales and Lessons Learned from Working in 100 Cultures Around the World
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- Nombre de pages288
- FormatePub
- ISBN978-1-3998-2229-9
- EAN9781399822299
- Date de parution06/11/2025
- Protection num.Adobe DRM
- Infos supplémentairesepub
- ÉditeurJohn Murray Business
Résumé
*** WINNER OF THE GOODY BUSINESS BOOK AWARD FOR BUSINESS, TRAVEL AND HOSPITALITY ****** LONGLISTED FOR THE NON-OBVIOUS BOOK AWARDS ****** AXIOM BUSINESS BOOK AWARD BRONZE WINNER, BUSINESS STORIES & FABLES ***INTRODUCING 25 REAL-LIFE STORIES THAT REVEAL THE RULES FOR WORKING SUCCESSFULLY ACROSS CULTURESThere is no excuse for cultural ignorance in the 21st century. The greatest factor affecting the success or failure of a global business is understanding the cultural differences that lie hidden, like minefields, in day-to-day work.
Recognize and manage these cultural differences, and you accelerate your success; ignore them and they will undermine your global performance. Business Beyond Borders explains culture through the real-life stories of the author, resonating and bringing the cultural challenges inherent in global work to life. From negotiating with Bedouins in the Libyan Sahara, to managing a team of Brazilians in Rio de Janeiro, from out-running an earthquake during a keynote presentation in Mexico City, to losing a government "handler" in Beijing, each of the stories illustrates a critical cultural issue that global managers need to understand today.
With a summary of the "golden global rules" that everyone working in the global 21st century needs to know, Business Beyond Borders is a celebration of what makes all of us around the world-all so different- simultaneously all the same.
Recognize and manage these cultural differences, and you accelerate your success; ignore them and they will undermine your global performance. Business Beyond Borders explains culture through the real-life stories of the author, resonating and bringing the cultural challenges inherent in global work to life. From negotiating with Bedouins in the Libyan Sahara, to managing a team of Brazilians in Rio de Janeiro, from out-running an earthquake during a keynote presentation in Mexico City, to losing a government "handler" in Beijing, each of the stories illustrates a critical cultural issue that global managers need to understand today.
With a summary of the "golden global rules" that everyone working in the global 21st century needs to know, Business Beyond Borders is a celebration of what makes all of us around the world-all so different- simultaneously all the same.