SOLDES
Jusqu'à -70% sur une sélection d'articles*
Barbie and Ruth. The Story of the World's Most Famous Doll and the Woman Who Created Her
Par :Formats :
Disponible dans votre compte client Decitre ou Furet du Nord dès validation de votre commande. Le format ePub protégé est :
- Compatible avec une lecture sur My Vivlio (smartphone, tablette, ordinateur)
- Compatible avec une lecture sur liseuses Vivlio
- Pour les liseuses autres que Vivlio, vous devez utiliser le logiciel Adobe Digital Edition. Non compatible avec la lecture sur les liseuses Kindle, Remarkable et Sony
- Non compatible avec un achat hors France métropolitaine
, qui est-ce ?Notre partenaire de plateforme de lecture numérique où vous retrouverez l'ensemble de vos ebooks gratuitement
Pour en savoir plus sur nos ebooks, consultez notre aide en ligne ici
C'est si simple ! Lisez votre ebook avec l'app Vivlio sur votre tablette, mobile ou ordinateur :
- FormatePub
- ISBN978-0-06-189519-7
- EAN9780061895197
- Date de parution24/03/2009
- Protection num.Adobe DRM
- Infos supplémentairesepub
- ÉditeurHarper Business
Résumé
"Barbie and her creator, the sharp-elbowed gal who built the biggest toy company, have a story to tell." -TimeBarbie and Ruth is the remarkable true story of the world's most famous toy and the woman who created her. It is a fascinating account of how one visionary woman and her product changed an industry and sparked a lasting debate about women's roles. At once a business book, a colorful portrait of an extraordinary female entrepreneur, and a breathtaking look at a cultural phenomenon, Barbie and Ruth is a must read for anyone who ever owned a Barbie doll.
This is the entwined tale of two exceptional women. One was a voluptuous eleven-inch-tall beauty who debuted at the 1959 Toy Fair in New York City and quickly became the treasure of 9 out of 10 American girls and their counterparts in 150 countries. She went on to compete as an Olympic athlete, serve as an air force pilot, work as a boutique owner, run as a presidential candidate, and ignite a cultural firestorm.
The other was Ruth Handler, the tenth child of Polish Jewish immigrants. A brilliant, creative, ruthless, and passionately competitive visionary, Ruth was a mother and wife who wanted it all-a masterful entrepreneur who, together with her curvaceous plastic creation, changed American business and culture forever. This definitive biography reveals the full story behind the icon: The Making of Mattel: Follow Ruth Handler as she transforms a garage startup into the biggest toy company in the world, fighting naysayers at every turn.
A Visionary Woman: A detailed portrait of Ruth Handler-the brilliant, ruthless, and passionately competitive tenth child of immigrants who changed American business forever. The Doll Nobody Wanted: Discover the surprising origin story of Barbie, from her controversial debut at the 1959 Toy Fair to her status as a global cultural phenomenon. Scandal and Reinvention: A gripping account of the federal fraud charges that forced Ruth from her empire and the personal health crisis that led to her second act: creating the groundbreaking Nearly Me breast prosthesis.
This is the entwined tale of two exceptional women. One was a voluptuous eleven-inch-tall beauty who debuted at the 1959 Toy Fair in New York City and quickly became the treasure of 9 out of 10 American girls and their counterparts in 150 countries. She went on to compete as an Olympic athlete, serve as an air force pilot, work as a boutique owner, run as a presidential candidate, and ignite a cultural firestorm.
The other was Ruth Handler, the tenth child of Polish Jewish immigrants. A brilliant, creative, ruthless, and passionately competitive visionary, Ruth was a mother and wife who wanted it all-a masterful entrepreneur who, together with her curvaceous plastic creation, changed American business and culture forever. This definitive biography reveals the full story behind the icon: The Making of Mattel: Follow Ruth Handler as she transforms a garage startup into the biggest toy company in the world, fighting naysayers at every turn.
A Visionary Woman: A detailed portrait of Ruth Handler-the brilliant, ruthless, and passionately competitive tenth child of immigrants who changed American business forever. The Doll Nobody Wanted: Discover the surprising origin story of Barbie, from her controversial debut at the 1959 Toy Fair to her status as a global cultural phenomenon. Scandal and Reinvention: A gripping account of the federal fraud charges that forced Ruth from her empire and the personal health crisis that led to her second act: creating the groundbreaking Nearly Me breast prosthesis.
