Dale T. Phillips

There is much to learn in the modern world of Independent (Indie) book publishing, and more competition for sales every day. This book details winning methods used by a number of successful writers, both traditional and Indie. Covers a great deal of material: adapting to the mindset for a long career, creating your business profile, setting goals and expectations, where and how to publish and sell, and how to stay productive and motivated.
An extensive list of resources points you to further areas of study and help.