Anergy - A step by step approach to avoid 2+2=3 for multubusiness corporations

Edition en anglais

Jorge Vasconcellos e Sa

Note moyenne 
Jorge Vasconcellos e Sa - Anergy - A step by step approach to avoid 2+2=3 for multubusiness corporations.
Since Agrippa, Consul of Rome, in the 5th Century B. C. , first mentioned synergy ever, it has remained an elusive concept. Most specialy in the corporate... Lire la suite
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Résumé

Since Agrippa, Consul of Rome, in the 5th Century B. C. , first mentioned synergy ever, it has remained an elusive concept. Most specialy in the corporate world, where frequently at best the whole (company) is merely equal to the sum of the parts (divisions), plus a handful of... nothing. Worse, not seldom, anergy (negative synergy : 2+2=3) prevails, as several empirical studies indicate that often parent companies destroy value : businesses in corporate portfolios would be better off as independent companies, or as part of other corporate portfolios.
The challenge uptaken by this book is how to create synergy, an organization where businesses are better-off within the company than outside ? This is achieved by an eleven step system on how to go about defining corporate strategy, where each step is illustrated by using a real case study. As the reader goes through this book, it will become clear that this book owes much to Peter Drucker. Although Drucker wrote more than fourty books, the present one comes closer to none in being the book that he would likely have written on corporate strategy.

Caractéristiques

  • Date de parution
    15/09/2015
  • Editeur
  • ISBN
    978-2-87974-794-1
  • EAN
    9782879747941
  • Présentation
    Broché
  • Nb. de pages
    369 pages
  • Poids
    0.588 Kg
  • Dimensions
    16,0 cm × 24,0 cm × 1,9 cm

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À propos de l'auteur

Biographie de Jorge Vasconcellos e Sa

Professor at Swiss Business School (Zurich), Hult International Business School (London), International Business School of Scandinavia (Copenhagen), AESE (associated with IESE of Barcelona) and at University of Lisbon.

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