Dictionary of Marketing

Name: Dictionary of Marketing
Price: 12.4 EUR
Availability: Instock
Author: A Ivanovic
ISBN: 9780747566212

3rd edition

A Ivanovic

P-H Collin

Note moyenne

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A Ivanovic et P-H Collin - Dictionary of Marketing.

Over 7 000 key terms covering all aspects of marketing, including market research, advertising, packaging and publicity. Terms explained in clear, simple... Lire la suite

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Livré chez vous entre le 10 mai et le 24 mai

En librairie

Over 7 000 key terms covering all aspects of marketing, including market research, advertising, packaging and publicity. Terms explained in clear, simple English ; phonetic pronunciation for all main entries ; examples show words used in context ; quotations from magazines and newpapers.