More and more Web sites are discovering the compelling advantages of streaming media. But delivering high-performance, reliable, cost-effective media across the Internet can be extremely challenging-especially for Web professionals who've never done it before. Now, you can master streaming media step by step, with guidante from an expert who has produced webcasts for U2, The Rolling Stones, and dozens of enterprise clients. Eyal Menin covers every facet of streaming video infrastructure, production, coding, and delivery including : Choosing optimal technologies for webcasts, media-on-demand, public Web delivery and private corporate intranet applications, Understanding how streaming media works with your network and firewalls, Configuring encoding workstations and streaming media servers, Identifying cost-effective content sources, Troubleshooting performance, reliability, and efficiency, Streaming media to wireless and mobile devices Marketing your streaming content. The book's many examples encompass all three leading media formats-Real, Windows Media, and QuickTime. Also included : practical guidante on measuring the success of your streaming media initiative, plus three detailed corporate case studies.