Le nouveau Cherche et trouve de Little Urban, aussi coloré, déjanté et diablement amusant que le premier (A la recherche de la Carotte bleue), en très très grand format pour le plaisir de tout-petits !!! (Et des plus grands, qui trouvera en premier ?)
This work offers of the book "HOW WE COMPETE: What Companies Around the World Are Doing to Make It in Today's Global Economy" by Suzanne Berger.
The MIT Industrial Performance Center analyzed the real-world experiences of more than 500 international companies: Suzanne Berger looks at this data in How We Compete and proposes that the impact of globalization is not quite as one-dimensional as conventional wisdom suggests. Globalization generates significant dangers to corporations, but also opportunities; it is a far more complex issue than just cheap labor (which is not the answer to every business challenge). It is clear that external forces of globalization are less significant to a business than the way the business itself chooses to engage with them.
Berger explains the forces behind globalization, and how they are enabled. From this analysis, she has taken 4 general conclusions, and broken them down with case studies. She believes that the successful global company is either the best, or outsources to the best; uses legacy to grow and build; is not obsessed with low-wage strategies; makes definite choices, rather than drifting. Berger is careful not to suggest that she can supply a blueprint for success - every company has different global drivers - but it's still crucial to understand globalization and apply that knowledge. Reading How We Compete is an excellent start in that process.