This work offers a summary of the book "BUSINESSTHINK: Rules For Getting It Right - Now and No Matter What!" by Dave Marcum, Steve Smith and Mahan Khalsa.
Dave Marcum has 18 years of business management experience as a vice president of sales, chief operating officer and business transformation leader. Steve Smith has been a human resources manager for a Fortune 500 company, an entrepreneur and a management training program developer.
Mahan Khalsa is an expert in business development. He currently serves as a vice president of FranklinCovey, a learning and performance services firm.
In BusinessThink, they argue that today, everyone in a business organization needs to be able to think logically and effectively. Therefore, what's needed is a new and better framework for thinking clearly. "BusinessThink" is a set of eight ground rules which enable people to think rationally and make better decisions.
The whole focus of BusinessThink is to reduce the lag time between coming up with a good idea and putting that idea into practice.
It is a great read for entrepreneurs, managers or businesspeople as it looks at what can and should be done now to position the business advantageously for the future. BusinessThink will help you deliver the results your company needs.